15 Old Soviet Car Ads

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Those are fifteen examples of Soviet style ads for Soviet cars. Most of the ads are not flashy and are laconic. Starting with this “Pobeda” car ad, was one of the first cars in the world to have “pontoon” body style – the precursor of modern automotive styling without  running boards and fully articulated fenders. 241 497 of those cars were made, since 1946.

15 Old Soviet Car Ads

ZIM or GAZ-12 Soviet six-seater. First Soviet GAZ “VIP” car. Mostly was used by authorities. Was rarely sold to public. 21,527 of those cars were produced since 1949.

 

15 Old Soviet Car Ads

GAZ-21 Volga. Middle-class Soviet car, was often used as a Taxi.

15 Old Soviet Car Ads

Moskvich-400 – Soviet compact car, was the first Soviet mass car sold for private use. Was identical to German Opel Kadett K38 on General Motors plant. The price was 8,000 roubles.

15 Old Soviet Car Ads

And Moskvich 402 was the successor of previous car. Also designated for mass use by Soviet people. However only 89,000 cars were made so it was still a luxury product.

15 Old Soviet Car Ads

Moskvich 410 a full wheel drive offroad version of the previous car. Was planned to be sold for the needs of collective farm workers and villagers. Only 7,580 of those were made.

15 Old Soviet Car Ads

Moskvich 423 Soviet station wagon. 15 Old Soviet Car Ads

Moskvitch 408, the newer Moksvitch. Was pretty popular abroad of USSR, so was extensively advertised. More than half of produced cars were sold abroad including into capitalistic countries.

15 Old Soviet Car Ads

In Finland it was called “Moskvitsch De Luxe”. In France they called it “Le Moskvitsch”, just kidding, in France it was called “Moskvitsch Elite 1360”. In Britain it was sold as Moskvitch 408 and in Germany just Mokswitsch.

15 Old Soviet Car Ads

Zaporozhets ZAZ-965 Soviet minicar. Twenty-seven horse power. 322,166 cars were sold.

15 Old Soviet Car Ads

It’s successor ZAZ-966, Soviet minicar.

15 Old Soviet Car Ads

Which was replaced by ZAZ-968. Was sold abroad as “Yalta”. It had V-type engine though it was air-cooled. 15 Old Soviet Car Ads

Volga GAZ-24 – most prestigious car of late USSR. Was used as Soviet Taxi.

15 Old Soviet Car Ads

LADA 2106. In Russia LADAs were sold as “Zhiguli” but because in some languages it was associated with the word “Gigolo” they changed the name to Lada when selling abroad. And the engine size became its model mark. Like LADA 2106 became LADA-1600.

And that’s it!

 

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