TV.jpg
1 Russians do not trust the “engine of trade”!

Russians do not trust the “engine of trade”!

In Russia people don't like a TV advertisment and consider it to be more likely as an irritating factor, than a way of perception of the information on new products and services. Around of 75% of the citizens of Russia suspect, that advertisers try to deceive them. Only 21% of the population trust the advertisment. Though participants of the market critically estimate results of sociological research. According to the data of the survey of the research holding ROMIR Monitoring, overwhelming majority of russian citizens not only don't love advertising, but also don't trust it. During the survey 75% of questioned people have declared the uncooperative atitude to advertising, and 38 % have made it in the categorical form. Though each fourth inhabitant of Russia (25%) has to some extent supported the advertising. According to data of the research, inhabitants of large cities trust advertising a little bit more, than living in small cities and across a countryside. During the survey also was found out, that men more often, than women, treat advertising skeptically. It is curious, that, despite of an uncooperative altitude to the
advertising and mistrust to it, almost half of participants of the survey have admitted, that repeatedly making purchases of the goods about which they have learned from advertising. To change the attitude to advertising in Russia and its perception, in opinion of the operating partner of advertising agency "Altman and Solopov" Dmitry Solopov, it is necessary to affect some factors of advertising. He points on two have the direct attitude to advertising. Advertisment irritates because the majority of people do not presume for itself the advertised products, thinksDmitry Solopov. « But the material prosperity is especially an economic force," - the advertiser tells. - "the quantity of advertisment on TV is so enormous, because the majority of channels are free-of-charge, and selling the ad time the only factor that pays of expenses for broadcasting». The attitude to advertisment will change, if it the quantity of it becomes less and a quality of promotional materials will raise. « Advertising should be more creative », - mister Solopov admits.
picture--240.jpg
1 Moscow has taken 41 place in the list of the most expensive cities of the world

Moscow has taken 41 place in the list of the most expensive cities of the world

Moscow has taken a 41 place in new research of Swiss bank UBS "Prices and Earnings" where leading cities of the world are compared at cost of a life. As it is informed in the press release of the bank, the most expensive are Oslo and London, and the cheapest are Kuala Lumpur and Mumbai. Completely ten of the most expensive cities of the world under version of UBS looks thus - Oslo, London, Copenhagen, Zurich, Tokyo, Geneva, New York, Dublin, Stockholm, Helsinki. The capital of Russia has settled down in the list from 71 cities between Taipei and San-Paolo. To live in Moscow is more expensive, than in Tallinn, Vilnius, Riga and Kiev which also have got in UBS rating. UBS compared economic opportunities of inhabitants of different cities of
the world on 30 different parameters. In particular, it was used a " Big-Mak index" - the Swiss bank has counted up, how many time it is required to earn for a well-known sandwich. It was found out, it took 25 minutes for this purpose to an average muscovite, and on the world the parameter has made 35 minutes. In the end of June the report on the most expensive cities of the world was published by Mercer Human Resource Consulting company. According to its data, is the most expensive in the world to live it has appeared in Moscow, on the second place Seoul, and on the third Tokyo has settled down. Then in calculation comparative cost of a set from 200 goods and services was accepted.
uffo.gif
2 Samara Region is waiting for invasion of paranormal tourists.

Samara Region is waiting for invasion of paranormal tourists.

Tolyatti ufologists are going to make the Samara Region an experimental platform on introduction of a new tourist direction - paranormal tourism. Authors of the project are assured, that the territory of the region is so rich with various "sign" places, that, having collected them together, it is possible to create high-grade tourist program. And many persons will be interested in taking part in it. So, already on the 16th and 17 of
September the scientifically-cultural forum «Samara the Onions takes place: legends and a reality» in Tolyatti, devoted to the anomalous phenomens in territory of the Samara Region where the tourist program developed by ufologists will be presented. One of the ufologists offers is an organization in "anomalous places" round-small towns to which fans of UFO would be able to spend nights pending aliens.
Moscow is a cheap city
4 Moscow is a much cheaper place to live than New York, London or Oslo.

Moscow is a much cheaper place to live than New York, London or Oslo.

Investment bank UBS has carried out the annual international research "the Prices and Salaries " during which there were compared levels and conditions of life in 71 one bigest cities in the world. Experts of UBS compared a prosperity and economic opportunities of inhabitants of the different countries and cities by more than 30 different parameters. Most expensive cities can be found in Northern Europe. The best are in Switzerland. In Moscow there are low prices if to compare with average world levels and low
salaries. The general tendencies are show that in the USA, Northern Europe and Japan its more expensive to live. But also people in this countries get the highest salaries, which are ballanced with high taxes and high costs of an everyday life. In comparison with these countries Moscow far not the most expensive city in the world - in a ranking based on a price level the city is just on 41st place. It's most cheap to live in Latin America, India and Southeast Asia. Want to move there?
The south on fire
2 The south on fire

The south on fire

 The south of Russia more weeks suffers from abnormal heat. Day time temperatures reach 40-43 degrees. The huge damage is already caused to region - fires burn out crops and woods, continually there are faults in the electric power, from trade perishable products are withdrawn. The city
enterprises reduce an operating schedule. In the meantime weather forecasters and employees of the Ministry of Emergency Measures sound alarm: soon unknown heat will be replaced by strong downpours with thunder-storms and even a hailstones. In region storm warning is already declared.
Where the childhood leaves?  One of these days the World organization of public health services has promulgated unfavourable data: in the world 100 million homeless children is totaled the order. What percent from this figure is not necessary to Russia, anybody precisely can tell. The system of the account of homeless children in our country is still imperfect. On official data, such children in Russia no more than 5-6 thousand, on informal, them hardly there is less than one million. It almost twice is less, than five years ago. However to speak that the problem is completely solved, it is not necessary. Under the existing legislation to homeless children three departments - the Ministry of Internal Affairs, Ministry of Health and Ministry of Society Protection are engaged in the help of the whole. In opinion of experts, they work, as a swan, cancer and a pike which drag a cart in the different parties to the detriment of the system decision of a problem.  
2 Where the childhood leaves?

Where the childhood leaves?

  One of these days the World organization of public health services has promulgated unfavourable data: in the world 100 million homeless children is totaled the order. What percent from this figure is not necessary to Russia, anybody precisely can tell. The system of the account of homeless children in our country is still imperfect. On official data, such children in Russia no more than 5-6 thousand, on informal, them hardly there is less than one million. It almost twice is less, than
five years ago. However to speak that the problem is completely solved, it is not necessary. Under the existing legislation to homeless children three departments - the Ministry of Internal Affairs, Ministry of Health and Ministry of Society Protection are engaged in the help of the whole. In opinion of experts, they work, as a swan, cancer and a pike which drag a cart in the different parties to the detriment of the system decision of a problem.  
satanic symbolAugust 1, at Nizhny Tagil, around 35 stone tombs and a few crosses in the city cemetery were destroyed. Police arrested a 20 year old person. He has already confessed that he was guilty in this crime. Occult and satanic literature was found at his house. The arrested person was working in one of the retail shops in the city, and detectives assume that there would be more people involved in the cemetery vandalism. The young man calls himself a satanic cult follower (satanist) and says that he destroyed the tombs because he hates all the things connected with Christianity. That's why the broken crosses were put back in the ground up side down.

7 Young satan cult follower was arrested in Nizhny Tagil

Young satan cult follower was arrested in Nizhny Tagil

August 1, at Nizhny Tagil, around 35 stone tombs and a few crosses in the city cemetery were destroyed. Police arrested a 20 year old person. He has already confessed that he was guilty in this crime. Occult and satanic literature was found at his house. The arrested person was working in one of the retail shops in the city, and
detectives assume that there would be more people involved in the cemetery vandalism. The young man calls himself a satanic cult follower (satanist) and says that he destroyed the tombs because he hates all the things connected with Christianity. That's why the broken crosses were put back in the ground up side down.