We've had car on the Baikal lake ice already here. This is something alike, but different. This is the same place, but at night with some artificial illumination planted beneath the ice. I don't recall seeing something like this before. So here is the story, told by the authors:
"We didn't know if we would be able to illuminate the car thru the one meter (3 feet) thick ice. However we decided to give it a try..."
"To make a hole, we borrowed an ice drill in the village, however the diameter of the hole was too small to let our light come through, so we had to stop fishermen on the roadway and offer them 500 roubles for widening our hole with their special tool."
"Next problem we bumped into is that after digging a hole we got a lot of ice debris around and also the ice was scratched by the fishermen's spiked boots".
"We spent an hour cleaning up the surface."