In 1941 the Ice-Cream Production State Standard was instituted. Soviet ice-cream became popular not only in the USSR, but outside it. By the way this very standard is now one of the strictest in the whole world.
1957 – Youth Festival in Moscow.
Moscow, Tsvetochnii boulevard, 1959.
But since 1966 ice-cream began to be produced not by the State Standard, but by interrepublic tech conditions, and since 1980 – by the trade standard. So it became not so qualitative and natural.
In 1986 100-point grade of dairy products merit rating was excluded. Since 1990 ice-cream began to be imported. The mass-imported product was of quite a low quality.
By the way in the Urals there was tomato ice-cream, and in Moscow – winy ice cream!
So to say, ice-cream which was so healthy and delicious in the USSR is now sunk into oblivion. Those who were lucky to enjoy it can now only recall the taste and tell the younger generation about it…